ethnicity detection

Gather insights on your customers’ demographics with the new ethnicity detection SDK. Analyze their sentiment and learn about their preferences.

Predict their response to personalized experiences.

Machines with face intelligence adapt to your customers’ demographics and emotional states to create the ultimate personalization of experience.

MoodMe Ethnicity detection currently detects 6 ethnicities : Asian (China), Asian (India), Black, Middle Eastern, Latino, and White.

Data are anonymized and stored on our Secure Servers, hosted by Amazon AWS, for data visualization and analytics.


  • Privacy: MoodMe processes all faces locally. MoodMe does not store faces, nor sends them to the Cloud.
  • Instantaneity: no delays, all processing is local.
  • Big Savings: Cloud APIs cost a lot at scale. In addition, you save a lot on bandwidth as you don’t need to upload videos to the Cloud.

Use Cases:

  • Video collaboration: measure the demographics and engagement of teams
  • Healthcare: insights on patients’ experience.
  • Smart digital signage: Learn about audiences’ demographics and preferences to adapt content to each segment
  • Customer Experience Analytics in Retail Stores.
  • Customers Insights focus groups. Deploy projects & gather results instantly with Web or Mobile.
  • Trade Shows & Conferences: Measure audiences: how many people visited the booth, demographics, % returned, emotions